Yardi Kube Client Spotlight: FlexETC

As a rapidly expanding innovator in the cowarehousing industry, FlexETC has transformed expansive industrial spaces into community-focused, flexible warehouse units tailored specifically for small businesses. With roots firmly planted in Los Angeles since opening its first location in October 2022, FlexETC quickly extended its presence across key markets including Denver, Plano, Nashville and Salt Lake City. At the heart of its business is a commitment to providing an exceptional member experience through operational excellence. According to Shawn Galt, Director of Operations,  

“We’re really in the business of supporting small and growing businesses. Our goal is for those businesses to focus on their core passion. We handle the rest — the ‘et cetera.’”

This core ethos drove FlexETC’s rapid growth and also highlighted a critical need: a robust and scalable software solution that could integrate operations across multiple locations, while maintaining a personalized, community-driven member experience.

The Challenge

Initially, FlexETC encountered significant operational hurdles. Their existing management tools, originally developed for traditional self-storage operations, proved insufficient for the complex, high-touch demands of a dynamic cowarehousing model. Manual processes became cumbersome, fragmented software solutions slowed down workflows, and the lack of integrated member management created inefficiencies that hindered scalability. Reflecting on these challenges, Ryan Jones, Director of Customer Experience, emphasized the constraints they faced:

“We knew our existing tools weren’t going to cut it because our goal was to provide an elevated, complete experience. We needed something more robust to manage flexible leases, amenities and member interactions.”

These limitations translated into practical problems such as delayed responses to member inquiries, inefficient management of leases and payments and significant operational bottlenecks. Consequently, the ability to rapidly scale and consistently deliver a premium experience across multiple markets was compromised.

The Solution

Eventually, FlexETC implemented Yardi Kube, a comprehensive SaaS platform designed explicitly for flexible workspace management. The transition to Yardi Kube was transformative, immediately streamlining complex operational processes, from lease management and payment processing to amenity reservations and member communications. Jones recalled the pivotal moment:

“We did an A/B test with another provider but quickly realized the advantage of having everything built into one system. Yardi’s support team and continuous development won us over.”

Through Yardi Kube, FlexETC gained vital capabilities, including automated digital contracts, an integrated payment system that simplified billing and a centralized member management system accessible via a branded mobile app. Additionally, robust amenity booking management reduced administrative overhead significantly. The comprehensive onboarding and dedicated support from the Yardi team ensured that the system aligned seamlessly with FlexETC’s unique operational requirements.

The Result

The integration of Yardi Kube into FlexETC’s operations delivered immediate and measurable benefits. Within less than a year, FlexETC expanded from one to five national locations, a feat managed effectively by a remarkably lean team of just two central staff members. The platform’s intuitive design enabled rapid onboarding of new managers, compressing the training timeframe to just one week per new hire – a dramatic improvement compared to traditional onboarding timelines.

Additionally, Yardi Kube’s unified operational dashboard provided real-time visibility into member interactions, space utilization and financial performance. This empowered the leadership team to make informed, proactive decisions swiftly, maintaining high standards of service and responsiveness across all locations. Gault elaborated on the impact:

“Yardi Kube allows us to provide a seamless interaction with our members, creating a world-class experience at every property.”

Conclusion

Adopting Yardi Kube has fundamentally redefined FlexETC’s operational landscape, enabling the company to scale rapidly and sustainably without sacrificing member experience or operational efficiency. As the brand looks to the future, Yardi Kube remains integral to its ambitious growth plans. Jones confidently outlined their ongoing vision:

“Our goal is to dominate the cowarehousing space. With Yardi Kube, scaling to new locations has become streamlined, letting us focus on our members and the communities we serve.”

The successful partnership between FlexETC and Yardi Kube illustrates how the right coworking platform can empower ambitious growth strategies, providing a valuable template for other coworking and cowarehousing operators seeking similar outcomes