From Click to Contract with the Yardi Kube Prospect Portal

We’ve been shipping a steady stream of improvements to Yardi Kube’s Prospect Portal over the past year with one purpose: help operators sell more meeting rooms, passes, and plans online while keeping every step of the journey inside your brand. The experience now feels like modern e-commerce from the first browse to the final click. It gives operators more control over the look and flow, helps prospects check out with fewer steps, and feeds clean signals into your analytics and CRM so you can keep improving. Best of all, bookings on your own portal are commission-free, so you keep more of the revenue you generate.

Prospect Portal: A Storefront Designed to Convert

The new Prospect Portal is purpose-built to shorten the path to purchase. Product pages read like retail: clear names, crisp images, and the essentials up front—capacity, amenities, pricing, and availability. The property-level view is cleaner, and the booking journey takes fewer clicks, especially on mobile. You also have more control over branding and homepage placements, so you can run timely offers or highlight amenities without custom development.

This change does two important things for operators. First, it increases self-service conversion, which means fewer back-and-forth emails and faster time to revenue. Second, it protects margin. Transactions on your own portal are commission-free, so the revenue you win is the revenue you keep.

Portfolio View: Sell the Network, Not Just One Site

Discovery in coworking rarely ends at a single address. Portfolio View introduces a catalog that showcases your entire footprint from one entry point and keeps shoppers immersed in your brand as they compare options. You can curate popular locations to steer demand toward the sites that need it most, and you can gently rescue intent when a preferred location is full by suggesting nearby alternatives. The impact shows up in two places that matter: fewer bounces to third-party marketplaces and a healthier distribution of bookings across the network.

For multi location operators and owners, the map view merchandises the entire portfolio at once. Highlight priority sites, surface nearby alternatives when a favorite is full, and keep prospects inside your brand from exploration to confirmation. One map, one journey, more bookings.

Measure What Matters with Google Analytics and Tag Manager

Great e-commerce is measurable end to end. The Prospect Portal now integrates directly with Google Tag Manager. Share a single container ID and the portal begins sending standard GA4 ecommerce events across the entire journey: list views, product views, add to cart, begin checkout, and purchase. UTM parameters and GCLID travel with the session so Google Ads can optimize to actual conversions rather than clicks.

With this foundation, you see where interest is high but intent stalls. You can spot a product page that draws views but few adds to cart, identify friction in checkout for a specific site, and prove which homepage promotions on Portfolio View actually move the needle. Validation happens in GTM Preview. Reporting lives in GA4, where you can segment by location, product type, and campaign.

From Interest to Signed Revenue with HubSpot

When a deal heats up HubSpot can push the opportunity into Yardi Kube and prefill the first page of the contract with contact, company, and terms. Your team picks the space and amenities and finishes the contract in ySign. The handoff is fast, the data is clean, and nobody retypes the same information twice.

The Bottom Line

The Prospect Portal is your owned storefront and your growth engine in one place. Portfolio View merchandises your entire network, the refreshed UI turns interest into action, Google Analytics and Tag Manager illuminate every step of the funnel, and HubSpot carries high-intent buyers straight through to a signed contract in Yardi Kube. From first click to checkout to ySign, the journey stays on brand, measurable, and fast. Bring your traffic home, convert it quickly, learn from every visit, and keep the revenue you earn. That is what a true e-commerce engine for flex space should be. That is what the Prospect Portal delivers.

The Prospect Portal is available now. To start using these features, reach out to your Yardi Kube support channel to setup e-commerce at your space.